A Brief History of Nissan
The name Nissan originated in Japan, when founder Yoshisuke Aikawa became president of Nihon Sangyo in 1928. Sangyo debuted the Tokyo Stock Exchange by its ticker name NISSAN in 1933. Nissan produced the Datsun Type 15, was the first mass-produced Japanese vehicle, debuting in 1937. Nissan officially came to the United States as Datsun in 1958, and showcased its first Datsuns (a 1000 cc car and truck) at the 1959 Los Angeles Auto Show. The first Datsun pickup truck was sold in America in 1959.
By the late 1960s, Nissan vehicles had become prominent in both the United States and Japan.
To keep up with global demand, Nissan started production in Mexico in 1966. Production in Australia and Taiwan followed, with the first American factory opening in Smyrna, Tennessee, in 1983. Nissan Motor Corporation in the U.S. was established in Gardena, California. That same year, Datsun introduced its very first sports car, the SPL 201.
By 1975, Nissan became the biggest vehicle importer in the United States. Over a million Nissans were sold in the United States at that point, and Nissan Designed America was established in La Jolla, California in 1979 to bring American style and concepts to Nissan vehicles. In 1991, Nissan received an award from the Environmental Protection Agency and is named the “Best of the Best” by the EPA in 1997. In the 2000s, Nissan has nearly doubled the number of models offered and nearly doubled its sales. In 10 years, the diverse lineup has grown to include Nissan’s first full-sized truck, all-new hybrid technology and a 21st-Century supercar. And this is only the beginning of what’s to come.
Some of Nissan’s current models include:
- Nissan Altima
A midsize car that was introduced in 1990. The Altima is Nissan’s best selling car, and has won many awards. The Altima’s accolades include the North American Car of the Year in 2002, a Top Safety Pick by the Insurance Institute of Highway Safety in 2017, and a finalist of the 2019 Green Car of the Year by the Green Car Journal.
- Nissan Versa
A subcompact vehicle that is sold at a very affordable price. The Versa is known for its appealing interior quality, solid list of standard feature, and a good safety score.
- Nissan Leaf
A compact five-door hatchback battery electric vehicle. Among other awards and recognition, the Leaf has won the 2010 Green Car Vision Award, the 2011 European Car of the Year, the 2011 World Car of the Year, and the 2011–2012 Car of the Year Japan.
- Nissan Rogue
A compact crossover SUV. The Rogue has won several awards, including the 2019 Best In Class Vehicle Satisfaction Mid-sized Crossover, the 2019 Consumer Guide Automotive Best Buy Award, the America’s Best-Selling SUV of 2018, and the Compact SUV of Texas at 2018.
- Nissan Titan
A full-size pickup truck. It is the truck with the most standard power, tech, and safety features in its class.
Your Trusted Shop for Nissan Repair
When your Nissan needs repairs, you can bring your car to Auto Tech Service Center in Conyers. Our highly trained mechanics receive ongoing training in automotive technology and auto repair services, and will offer you dealer quality knowledge and experience without dealership pricing. Your car will go through an inspection and safety check, and all needed repairs will be thoroughly explained for your approval. We will never recommend repairs that aren’t absolutely necessary. So why not give us a try? If you are in Conyers or surrounding areas, schedule an appointment at Auto Tech Service Center today! You can schedule an appointment with us online or give us a call at 770-922-1480.